There is some irony in the news that the Golf Channel is bringing back The big break with the help of Kings of YouTube content at Good Good.
The irony in question? Mostly that time The big break it was in the Golf Channel’s heyday, most of the Good Good gang wasn’t old enough to see it.
However, the news is good for lifelong fans of the show (or more recent fans of one of the most popular golf brands on YouTube): The big break has been fired by Golf Channel executives to return to audiences in late 2026, and Good Good is at the heart of the operation.
According to a press release announcing the return, Golf Channel and Good Good will combine to produce a new edition of the long-running reality show, with the exception of a newly announced sponsor next November Good good championship (a PGA Tour Fall Series event) on the line for the winner.
To date, The big break remains Golf Channel’s most notable success in the world of original programming—a reality television series that ran for a record 23 seasons from 2003 to 2015 and helped launch the careers of several prominent golf figures, including Tony Finau. The new edition of the reality show will feature a heavy dose of Golf Channel’s content partners at Good Good golf, the 2 million-subscriber YouTube channel and merchandise monolith. Good Good and Golf Channel signed a content partnership in 2024 that has seen a host of new programs come to the network via the YouTube channel, although to date the partnership has focused more on one-off events than recurring series such as Great vacation.
The new season of the reality TV show will include the YouTube brand in its name – airing under the title of Big break x Good good — and will feature top talent as both on-air matches and on-camera contestants. Golf Channel Personality (and one time Great vacation contestant) Blair O’Neal will co-host the show alongside Good Good’s Matt Scharff, while Garrett Clark and Bubbie Broders will serve as the non-playing team captains from the world of YouTube. Brad Dalke and Sean Walsh — two former pros turned content creators for Good Good — will be two of 12 contestants on the new season of the show, which will take place at Horseshoe Bay Resort near Austin, Texas, not far from the PGA Tour’s fall season event next November.
The announcement marks the latest in a series of shrinking boundaries between the YouTube world of golf and the sport’s establishment, which has recently redoubled its efforts to attract a younger and wider audience. Good Good’s exposure as a brand of well-dressed and well-trained TV faces has helped its medium exposure through clothing such as Creator Classic and more traditional content partnerships such as those of the Golf Channel.
The advantage to both ends of the business is obvious: Golf Channel gains the ability to introduce its programming to a younger and more diverse audience base, while Good Good gains Golf Channel’s established credibility and network audience exposure. The big break represents the marriage of these ideas, and both parties hope, the intersection of an environment where both can make money.
It’s too early to tell if this idea will be successful, but for old-school Golf Channel fans and new-school YouTube fans alike, there’s reason to tune in.
