Ben Hogan signature apparel may be one of the few legitimate bargains in golf.
There are many ways to define “bargain”. A $600 driver with an exotic shaft with a $300 custom load could be classified as a bargain. That is, if you spend the next five or six years bombing it straight down the road further than you’ve ever bombed it before. In this sense, “bargain” means that it is worth it to the only person who matters.
You.
However, most classify a bargain as getting more than you would expect for the price you pay. In the case of Ben Hogan signature apparelthat “more” is a combination of quality and style that goes well above its financial weight category.
Ben Hogan is launching it 2026 Signature clothing line today and, by any measure, it’s a bargain.

Ben Hogan’s signature line
The Ben Hogan brand was created as a golf equipment brand by the man himself in 1953. The company would eventually add apparel to its line as the Hogan brand went through more ups and downs than a Six Flags roller coaster. The brand eventually landed in the lap of Perry Ellis in 2012 and the clothing line found a niche as a “bargain” brand.
Perry Ellis was immediately relaunched Hogan clothing with the following official mission statement:
To honor Ben Hogan’s legacy by creating clothing with the meticulous attention to detail and unwavering commitment to performance that defined his career.

Left unsaid is that Perry Ellis intended to provide all of them at significantly lower prices than other mainstream golf apparel brands. As we said above, we think Perry Ellis has delivered on that promise.
There are no better deals on golf apparel.
That said, Hogan signature line is the brand’s premium clothing collection. According to the company, the Signature line is for the golfer who appreciates the refined style and rich heritage of the Hogan brand. It has everything you can find in much higher lines. Features include moisture-wicking, water-resistant and active stretch fabrics, sun protection and ventilated panels. While it’s a lot less expensive than you might think, nothing about it feels “cheap.”

The Hogan Signature line is separate from the Hogan Performance line which is sold exclusively through Walmart.
What’s new?
If you hate paying $70 to $100 for a nice golf shirt, the Ben Hogan brand will make you happy. The new Signature Line shirts start at $29.99 with Textured Mini Golf Polo Ottoman. It’s made from textured Ottoman fabric which, for you history buffs, dates back to the Ottoman Empire (1299-1922).
The most expensive shirts in the line top out at $39.99 and include a two-tone moisture wicking shirt Polo Micro Geo Jacquardpolyester-spandex blend striped Birdseye textured polo and Geo Print polo made from 30 percent recycled polyester.

Signature line golf shorts start at $39.99 while flat front pants it’s $49.99. Lightweight, moisture wicking five-pocket pants with four-way stretch is $54.99.
The line also includes props quarter-zips, jackets AND JACKETSall with my favorite golf logo of all time, the Hogan Sunburst.

The Ben Hogan Signature line is available at every World Wide Golf Storeboth in store and online. It is also available online at Golf Apparel Store.
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