What do you tell us the PGA Tour VS Liv Golf TV ratings?

The moon of flowers

The stars lined up for Liv in Mexico on a full Sunday afternoon. For a few hours last weekend, the league had a FS1 window in the golf of the weekend of the weekend without competition without competition from PGA Tour – and with a chart featuring Jon Rahm, Bryson Dechambeau and Joaquin Niemann.

A gnarly storm in the New Orleans area, PGA Tour’s House Zurich Classic, was to thank for open liv waters, along with a interruption longer than expected In the broadcast complex affecting both CBS and Golf Channel.

By the time PGA Tour returned to the air after a 2-hour delay around 5pm, many of Liv’s most vocal social media supporters were conceited. This was the moment they would wait – a real opportunity to display the competitive product of Liv … and maybe even steal some views from PGA Tour.

So how would it look like?

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The results are in…

Liv scored in 110,000 medieval viewers on FS1 for Niemann’s victory in Mexico. PGA Tour held 1.63 million medium viewers on CBS in the approximately the same time list.

Of course, there are a million different warnings available here, including that Liv’s broadcast was broadcast on the cable while PGA Tour was broadcast on a national network of over-air, and that Liv aired the last round of a very convincing tour of most of the Sunday while PGA Tour passed a good piece of technical transmission due to the competition due to the competition due to the competition. weather.

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After all, PGA Tour’s Sunday audience was approximately 15 times larger than Liv’s, even on a weekend with larger earrings than expected for Liv, and smaller wattage than expected for PGA Tour (included in the literal sense).

What is going on?

Why does Liv worries to push to be seen as equal when TV estimates say otherwise? Moment.

The moment is a powerful thing for liv. It is difficult to create real-life excitement without creating the perception of excitement-which comes from announcing sprayed partnerships and television partners with great name. If you can create enough harassment to quarrel pre-creators of real life like television audiences and large money sponsors, the momentum can turn the tide of a whole business.

Of course, a lucrative liv is a long way, but the moment may be useful in the short term, too. It can help to convince Livi’s Saudi chiefs that things are trending the right direction, which – as anyone who has ever worked at a start – can be just as important.

The extended question

Do you possess liv a fair claim for momentum in 2025? At least after linking to TV watching, this is a difficult occasion to do.

Liv Scott O’Neil’s general manager has opposed TV critics suggesting that Liv is a global league of millions of viewers worldwide. I have not seen any reputation rehearsals supporting that pretense. Also unclear is the importance of global performance when it comes to comparing the tournament. Liv tells us that she cares for the US Golf audience because she still pays for a high US TV production, plays half of its events in the United States and has spent considerable efforts to negotiate its Fox rights agreements.

I believe that O’Neil when he says that Liv’s business is greater than just USA but if the American television audience was not important (if not critical) for Liv’s long -term success, the league’s approach would look dramatically different.

Two sides of the currency

Some of the perception of LIV TV watching can be attributed to expectations.

If you believe that Liv is supposed to be a one-to-one competitor in PGA Tour, you are disappointed by a maximum view of 500,000 medium viewers on a national television-or approximately one third of the tournament smaller The audience, while Liv Miami submitted to Fox. But if you believe Liv is an additional product in PGA Tour (like Michael Klein i Caa, who is working with the league, suggested for SBJ last week), then these numbers are less terrible. In this case, liv is more comparable to TGL than PGA Tour – and numbers support it.

In both cases, if you believe that players are worth hundreds of millions of guaranteed salaries, as Liv does, you probably believe they are capable of attracting a competitive audience for other major sports. But this is not where we are today.

Where do we go?

The big question here remains unanswered: Where do things run?

For now, the answer looks clear: Gridlock. PGA Tour’s ratings have returned in a real way throughout the first half of ’25, and there is a lot of internal enthusiasm about the new harvest harvest and the new way of life.

Do golf lovers miss the stars who went to Liv? Absolutely. But it feels like what was a liquid situation has been strengthened. Fans and players are tied to their respective sides of the fence.

A union agreement can change it. An infusion of cash from Saudi can also. Probably the status of world golf ranking for liv – which seems to be possible – can also help. Until one of those things make a real tooth, however, it seems we are in a block.