Canelo Alvarez interrupted host Max Kellerman at Thursday’s last press conference for his fight against Terence Crawford on September 13 when Kellerman praised UFC CEO Dana White.
Kellerman said boxing lost the popularity of UFC, suggesting that White can save box by replicating the UFC model and creating a united organization such as the NBA or NFL. Critics believe it can lead to a monopoly, as some fans believe the UFC has in MMA.
Canelo challenges Kellerman’s narrative
The fans and media were not sympathetic to Kellerman during his brief interaction with Canelo. It was clear from Canelo’s and the fans’ reactions that Kellerman chose the wrong place to discuss his ideas about Dana White as the savior of boxing, using the UFC model as the blueprint to transform it.
Canelo does not like the direction Kellerman was going on, cut white glass and cut him off and defend box by rejecting what he says. This exchange was one of the highlights of the press conference, in addition to one of the reports that Dana briefly rattles over the Muhammad Ali Act.
Kellerman’s remarks: ‘Dana White is the biggest fighting promoter in my lifetime. He built an institution. Boxing is not as popular as it used to be, right? UFC is very popular. This is because of Dana White.
“He built something like the NBA and he’s about to do it for boxing. Again! For boxing, now you want an NBA or an NFL in box; Here it comes because he knows how to build an institution. Should it (box) get bigger? Yes or no? ‘
Canelo’s remarks: “Hey Max, box is always bigger, bigger and big. Don’t say that box is not big enough. Boxing is large. You know how big box is? Maybe it will be bigger. But look, boxing is always big and big and bigger and bigger box. ‘
Kellerman: “By the way, I love Canelo in English.”
Dana White rejects the reporter’s query
At Thursday’s press conference on September 11, boxing reporter Sean Zittel questioned him about TKO’s lobby attempts to amend the Muhammad Ali Boxing Reform Act. It got ugly when Dana said, “Listen, if you want to be a ** hole, Let’s do it private, and we can interview. “Moments later, White told the reporter to” beat “it and reject him.
Last updated on 09/12/2025
