We are all reasonable people here, so I’m sure there are some things we can all agree on.
The first thing is an undeniable fact: Tixa of title sells a terrible amount of golf balls.
I mean one terrible Too much depending on how you count, it’s very close to more golf balls than everyone else together.
Another undeniable fact is that, according Past Tests of the Ball LaboratoryThe title makes high quality golf balls. Nine of the best 15 cannons tested since the start of Ball Lab are Titeists, including three of the first four. The rest of the first 15 includes two from Maxfli, two from Wilson’s staff and one from Tayormade and Callaway.
I don’t care who you are, that’s pretty impressive.
We are not here to argue about the price or if the players who are not as good as they should play a For v1. On the contrary, we are here today to dive deeper into the reason why the quality of the title ball has the reputation it makes and if it is deserved.
The results of the ball lab suggest it is. We want to find out why.
The quality of the title golf ball: Started in the Golf Course
Phillip Young was a MIT graduate who, along with two college friends, founded the Acushnet Process Company in Massachusetts in 1910. The main word, as we will soon learn, was recondition.
Young’s first process was the recycling of waste tire in a applicable material, and the Acushnet quickly became the world’s largest supplier of recovered rubber. During the noise ’20, a global drop in rubber prices forced the acushnet to focus on the production of rubber items such as hot water bottles and bathrooms.
In 1932, Young was playing a match with a doctor’s friend and spending one of those days.
“My dad was normally a good Golp player, but he was tied and cutting the ball all over the country,” Young Dick’s son said in an interview presented in the title In the tee podcast. “He began to complain that there was something wrong with that cursed golf ball.”
It turns out that there were.
Point
On the 18th, Young swore he hit a perfect blow to win the match. The ball, however, had other ideas as he waved and left the cup.
“They got into the pros store and he kept complaining that there was something wrong with that golf ball,” Dick Young said. “He spoke his partner to get off to St. Luke’s hospital and the opening of the X -ray department and they placed the golf ball under X -ray car. Of course, she was covered with head.”
Within three years, Young and his team set up the Acushnet Golf Division and, being a recondition Boy, developed machinery and quality controls to make sure no one would have a round like him that day. Just to be sure, Young insisted that every golf ball be X -ray before leaving the factory. This practice is still used by the title today.
Quality also extends to the distinctive Tixa of title Logo that is still in use. With the staff decree, it was decided that Acushnet Helen Robinson’s secretary would have the best pension in the company. Young asked her to write the “title” in the cursive and she nailed her to a pickup.
Quickly forward for today
This little trip in the past shows us some things. First, 2025 represents the 90th anniversary of the title. Second, you don’t make golf balls for 90 years without realizing it recondition AND culture are inseparable in pursuit of excellence.
“The people I worked with for the first time had been here for 30, 40 years,” says Tixa of title Pat Elliott Quality Director, who began in 1991 as a summer rent. “They had a lot of the culture embedded in them for how important the title brand is. I had no idea. I just knew I was going to a place that made golf balls.”
Elliott began on Ball Ball Plant II of the title making two -piece balls covered with Jonomer. “This exposed me in a day -to -day production process and day.
Machinery, patents and keeping all “inside the house”
Isingudare, the first title patent was not for a golf ball. It was a car to hit the golf balls.
While not technically a “robot”, “Phil Young apparatus for golf ball testing” was a two -pond car that could allow for a stable and repetitive test. Young, being a seller with a piece in his two -part engineer, also created the demonstration car of the Acushnet Golf ball. They placed the “camera” on a trailer and brought golf courses across the country to show how the title golf balls flew over the competition.
Today, as it was in 1935, Tixa of title Designs and builds all its machinery, tools, forms and test equipment.
“We still build our robots,” says Richard Daprato, director of testing, engineering and title analytics. “We like to have complete control over the way our tools work. In that way, our engineers can respond quickly to any issue and we can constantly improve them.”
“We were Trackman before Trackman,” adds Elliott. “We built the first radar technology system for tracking golf balls during the flight. This returned in the late 1970s, in the early 1980s. It was an 80 -pound car size. We called it” mobile “but you needed a van to move it.”
Switch above, rover
The latest development of the company is something called “Rover”, created to study how balls are delivered to green.
“We know how golf balls fly,” Daprato says. “We’re learning more about how they behave when they land.”
To create Rover, the Daprato team modified a Jugs car (a device used to throw baseball and football) to start golf balls over a green. On the wheels and it looks surprisingly like the old Apollo Lunar Rover, namely the name.
“The initial departure is measured by a robot,” Daprato explains. “We know how far and how fast, the angle of starting and rotation in the influence. We then extrapolate the speed, angle and rotation while landing in green so we can understand what happens when it hits.”
The test team can make Green stronger or softer and even change the grain. Rover begins to shoot the balls in it.
“We measure thousands of impacts in thousands of different rotation rates and speed in three different repetitions of green durability,” Daprato says. “All of this data is used at the back end of our appropriate ball app.”
The evolution of technology
In 1935, Young and his team discovered that by changing the composition and the winding pattern of the rubber around the core, they could make a stronger golf ball. Moreover, by changing the tension of that thread, they could make golf balls with different compression.
While the company stopped making wound golf balls not long after Pro v1 came into existenceIt is still looking to improve its way and test golf balls.
“We have controlled temperature and pressure with a dial when we were forming the product,” Elliott says. “Today, it is much more sophisticated. We have a computerized system in the country to monitor temperatures and pressures constantly. If we see a little deviation, we can fix.”
“When I first arrived here, we will handle the balls in R&D by hand,” Daprato adds. “Today, we make it three-dimensional using photo technology. That system was fully built inside the house.”
Elliott says that although Ball Plant II makes Jonomer at lower costs, quality controls in the process are virtually identical to those of For v1 series.
“We take the quality very seriously on Ball Plant II. There are details to make a two -piece golf ball. We don’t have the casting process, but the buffing equipment is the same, the press technique is the same.”
While two -part balls will not have as many checkpoints in the process as the Pro V1 Series (90 for the three parts For v1230 for four parts Pro v1x), it’s just because they don’t have such layers.
“It is the same attention to quality, and we have the same technology to support the process,” Elliott says. “We can also produce tournament balls on Ball Plant II.”
So is the quality of the title golf ball all that is cracked to be?
MygolfSpy Ball Laboratory and our two -year performance testing give us a more undeniable fact: there are many really good golf balls there. Some OEMs are more stable from the box in the box and top-top than others, but for customers, there are only a few “red flags”.
However, when nearly two -thirds of the 15 best tested cannons display Hellen Robinson’s hand writing, which says the quality of the title golf ball IS All the cracked is.
This, friends, are very different from saying that everyone should play a For v1. There are many great options, so how do you decide?
The answer is recondition.
Smart customers base most of buying, golf or otherwise, on performance, price and, not to be underestimated, confidence.
Confidence, or more precisely its absence after that lost blow, is what made Phil Young add a golf split to its Acushnet Process Company. And if there is one thing that any manufacturer of anything knows at its core or its, faith is built on lasting, reliable quality.
Sustainable and reliable quality, if we follow the line logically, comes from the process.
“We do 360,000 For v1 Golf balls every day, “Elliot says.” It is always about building quality in the product while we produce it. We have implemented systems to control the product as we continue. These systems allow us to control every single essence and ball that is produced. “
Stay confident that Phillip Young’s legacy and his contempt for a shaky golf ball continue to bloom 90 years later.
office Is really the quality of the title ball of the title really as good as everyone says it is? first appeared in MygolfSSS.
